From the Home-Business-Network.com Article Archive
Home Business
Building An Automated Marketing System
By Charles Wee
If you have a full time job like me, operating a
home business a part time basis can be very
challenging. More often than not, you will find
that Time is the greatest enemy for your home
business. If your business has a website and you
are making sales from your website, then you
will find yourself spending alot of time doing
fullfillment. That is delivering orders and
replying to customer's email leaving you with
little time left for marketing your product.
I often face this issue and with the help of
several tools, I began to build an automated
marketing system around my products. In this
first part of my Automated Marketing System
series, I will share with you an automated way of
generating traffic. You may have heard that the
best way to generate traffic is to write articles
and submit them to publishers hungry for
articles. This is true but writing an article
takes time and for new online business owners,
writing your own article sounds daunting. For
part timers, allocating time to write an article
is a luxury. There is however a automated way
that part timers can use to generate traffic.
This is by using an inexpensive service call
Email Promoter which you can find by visiting
http://www.emailpromoter.com . I have used this
service for more than one month and let me share
with you how it works here.
By paying $20 per month, you get to own a search
engine where many people visits everyday to
submit their site. With your membership, you can
promote your site at the top of this page (Do
track your ads for this title) and you can also
send confirmation to anyone who submit their
sites on your search engine page. You can also
choose to send this confirmation message at 24
hrs, 48 hrs, 72 hrs, or even one week after a
person has submitted his site using your search
engine. This delay is suppose to help in
maximizing the chances of people actually viewing
your confirmation message. After playing with
different intervals, i find the traffic i get
from these confirmation messages not something i
can shout about.
The real traffic generator is the Title of the
page of your search engine(rememeber i mention
you can promote your site at the top of this
page?). You can visit the ad that i place on my
own search engine site at
http://emailpromoter.com/EP/3647-wc/links.shtml.
My tracking result has indicate that most of the
traffic comes from this Title Ad. I believe that
when pple submit their site, if your ads is well
written, you can catch their attention easily and
alot of them will click through to visit your
site. Those that visit your site are attracted by
your ads so they are targetted. With a ad that i
write in just a min without much tweaking, i
still manage to get at least 10 visitors to my
site per day. All this without me doing anything
other than to spend the minute writing the ad and
placing them on the top of the page. I also find
that i can use this feature to test my ad.
Nowadays whenever i want to place an ad in ezine,
i will first test out the effectiveness by
placing them first at the top of the Email
Promoter search engine page. I let different ads
run for a few days and tracked them. Then i will
place the most effective ads in Ezines. Now i no
longer need to subscribe to free ezines to test
my ads. On days when i simply do not have the
time to market my products, i have the
consolation that my little ad on the top of my
search engine page is still working hard for me.
In the next part of my Build An Automated
Marketing System series, I shall share with you
how i use other tools to complement Email
Promoter.
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