Newest Additions to Our Archives

Marketing
Five Essential Steps for Marketing Your New Business
"I know this business inside out," Laura told me the week she started her new business. "I just don't have the foggiest idea of how to market it!" It's a problem that almost everyone starting a new business faces. You can be the best plumber, tax accountant, or doctor in the world, but if you don't know how to get the word out--how to market your product or service--there's no way you can get the customers you need. Here are five essential steps to follow to get great marketing that doesn't cost a fortune.


General Interest
How To Complain and Win! - My Personal Recipe
Prime directive: Make sure your claim is reasonable! Otherwise, forget it. First thing: If you have a legitimate claim denied or a beef with a company (my method can be applied to insurance companies...


Small Business
The Solution-Sell is a Myth!
Who among us is not already up to here with the omni-smarts who wax poetic the benefits of "Solution Selling." Now it may seem strange for me, the author of the book “Up Your Income! Solution Sellin...


General Interest
5 Tips To Keep Happy ... Even In Wartime
The world is going downhill faster than an Olympic skier. Terrorists lurk around every corner. Climate change will soon melt the tundra and turn Iowa into a desert. Frankenstein foods are flooding...


General Interest
How To Pack 48 Hours Into Your Day
Too much to do, too little time, constant stress. Most of us have been there. Not too long ago this is how I lived my life. I had deadlines to meet but I would constantly come up with excuses not to ...


Work at Home Jobs
So You Want To Be A Freelancer
What's the difference between running your own home-based business and freelancing? (tick, tick, tick ...) Give up? Me too. If you want to work for yourself from home and have a special talent or skill that you think others would be prepared to pay for on an hourly or per-project basis, why not stop thinking in terms of the traditional "home business" paradigm and start thinking in terms of freelancing instead?


Home Business
Snatching Defeat From The Jaws of Victory
You may find the lure of an online business seductive indeed. And why not? After all, it holds the promise of true independence - time and money freedom - from the comfort and sanctuary of your own home. It tantalizes you with the promise of unlimited potential, a limitless market. With immediate results.


Home Business
Running Your Own Race
There was an article on the front page of the Los Angeles Times a while back that caught my eye. The headline was "Small Dot- Coms Thrive While Industry Giants Melt Down". Here are the opening paragraphs ...


Home Business
Rites of Passage
"I'm not sure what exactly my point in writing this is going to be other than to voice my frustration to someone who has been there, and would understand. "Like many, I've been considering starting up some form of a home business. Or at least some way to boost the income. So over the past few months, I've been looking at every hare-brained idea out there. All the Associate Programs, the eBooks with publishing rights, all the scams (and most of them out there really start to look like scams after a while!). "What I've discovered: "There are no short-cuts". I don't know why I thought there were."


Home Business
Rethinking Frees
"I have had to change my email address to [deleted], as usa.net is no longer offering their services for free, another indicator that the internet business environment is not what it used to be."